New Hope Liuhe embraces the trend of digitization and focuses on the strategic goal of “three fulls and four orientations” under the “integration of business, data, and management.” It promotes the connection of business with digital technology, achieving the intelligentization of key equipment, digitalization of all-scenario business data, functionalization of all data online, and proactive management of the entire process. This covers six major scenarios: R&D, breeding, production, supply chain, sales, and customer service, offering intelligent solutions for enterprise operations and development.
Pig Sector
Regarding breeding, devices like electronic ear tags are utilized to put all the “five elements” (people, pigs, things, locations, tasks) online, enabling automatic collection of key production data and ensuring 100% execution of key production actions.
In terms of fattening, the feed tower weighing module is introduced to enable accurate measurement of pig feed intake. Combined with online management tools, real-time alerts and prompt interventions are provided for abnormal scenarios. Based on the dynamic perception of pig health, targeted immunization plans are automatically formed, ensuring transparency and visibility throughout the process and effectively improving pig health.
In operations, a comprehensive index system is built around the “transition, weaning, fattening” stages, assisting production personnel in timely intervention during the breeding process, and comprehensively improving operational efficiency.
Feed Sector
The “Hongtong · Digital Nutrition System” transitions from relying on core formula systems to self-research substitutes, further deepening and surpassing transformation, successfully connecting the data chain from technology R&D to nutrition design, and then to market validation.
Deepening digital procurement, operational support is provided for the entire procurement lifecycle, thus controlling supply chain operational risks and ensuring stable production. The Xinsu project covers the entire process of raw material group procurement and local procurement business of all 219 domestic feed subsidiaries and 6 trading companies in the supply chain, realizing digital online operation from procurement contracts, procurement execution to settlement.
The digital logistics platform officially began trial operation, covering 53 feed companies and involving multiple transportation modes such as road, rail, river, sea, and containers. Supply chain transportation management collaboration among raw material suppliers, carriers, drivers, and management personnel is achieved, realizing the breakthrough from scratch of the digital logistics system, and helping ensure social livelihoods.
Enriching Digital Product Matrix
The “Hongtong · Digital Nutrition System” transitions from relying on core formula systems to self-research substitutes, further deepening and surpassing transformation, successfully connecting the data chain from technology R&D to nutrition design, and then to market validation.
Deepening digital procurement, operational support is provided for the entire procurement lifecycle, thus controlling supply chain operational risks and ensuring stable production. The Xinsu project covers the entire process of raw material group procurement and local procurement business of all 219 domestic feed subsidiaries and 6 trading companies in the supply chain, realizing digital online operation from procurement contracts, procurement execution to settlement.
The digital logistics platform officially began trial operation, covering 53 feed companies and involving multiple transportation modes such as road, rail, river, sea, and containers. Supply chain transportation management collaboration among raw material suppliers, carriers, drivers, and management personnel is achieved, realizing the breakthrough from scratch of the digital logistics system, and helping ensure social livelihoods.
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